a little secret recipe

There are a few ingredients to help ensure your next big project meets (and even exceeds) your goals...

Develop and implement effective content marketing strategies, plans, and campaigns, as well as manage day-to-day activities, to increase audience engagement and brand affinity across channels in the customer experience.

Curate and write effective strategy briefs that will engage customers throughout their customer journey.

Be passionate about customer success, engagement and loyalty.
 

• Develop, implement, and optimize content initiatives and marketing campaigns to effectively engage audiences and build brand affinity.
• Optimize usage of existing content and develop new content for campaigns and engagement initiatives for owned, earned and paid media across our customer experience journey.
• Determine and drive the development of the best content types (text, visuals, video).
•  Leverage customer research, personas, journey maps, test and learn, and data insights to develop   and optimize strategic content and engagement campaigns.
  
  Need a professional 'chef' in your marketing kitchen? Contact Erica Cottrill today.
  And, Bon Apetit!